Client: LEGO

Project: LEGO Elves

 

I started working on this series since the exploration stage as a freelance artist. Eventually, I went in to work with the team in Denmark as their senior designer for over 2 years. I would work with the Model designer, the element designers, as well as the graphic designers to come up with character designs that would work best as toys. The focus was to make sure they are extremely appealing and still retained the LEGO feel to them. I also helped with world buildings, maps, and prop designs. I drew the final map with pen and ink to retain the feeling of a vintage map.

I worked closely with such a big team full of talented people, and I feel like I have learnt and grown so much since then. Unfortunately, most of the things I did while I was there is still confidential, so I can only show works on this project that have already been published.

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